Why do you need brochures and flyers?
- You want to encourage readers to make contact with your company
- You need to showcase your products or services in print form
- You want to generate more business
- You want to inform readers about time sensitive events
- You need to brand your product or service
Not Everything is Digital!
How many times have you picked up a brochure, a flyer, a rack card or other marketing piece that caught your eye? Yes, we all go online to get information about the products and services we want to buy, but most of us still like to get our hands on information in paper form. Watch the typical browser at a trade show. Within thirty minutes, their complimentary bag will be bulging with flyers and brochures, spec sheets and postcards, rack cards and bookmarks.
The Right Words = The Right Customers
The right customer is one who sees your brochure or flyer and is motivated to contact your company. I can help you find the right words to connect with your customers so that they not only pick up your advertising materials, but they actually read them. I have considerable experience creating materials for a range of businesses, non-profit organizations, and events. I focus first on the message and then on combining the message with an effective design.
Words and Design
Sometimes I create the materials myself using a variety of tools and sometimes I work with design professionals. The choice we make depends upon many factors including budget. Either way, I work with you until you are satisfied that your marketing materials convey exactly the message you want your customers to receive.
Give me a call and we can talk about what documents your business needs to promote itself off line.